Monday, February 2, 2009

Why do some excel in Real Estate while others struggle?

Are you a leader in the Real Estate Industry?
Are you a leader at anything?

I know you are asking "What does that have to do with excelling in the Real Estate Industry?" Actually, this has everything to do with excelling in life.

Your ability to lead will determine how far you go in life.

"Well, I never really thought about being a leader...I just want to make alot of money in real estate"...Is this what you are saying?

First, ask yourself..."What is a leader?"
- someone who tells everybody else what to do...lol
- someone who leads by example...(we've all heard that before)
- someone with a good heart...

You can have all these qualities and not be a leader. Some of you are greater leaders than you realize and others of you who think you are leaders are not.

A leader is simply someone who can get others to follow. That's it, nothing more nothing less.

In order to be successful in real estate or any other industry, you must have people who are willing to follow you and be influenced by you. Don't let this statement be something that makes you nervous or discourages you. Anyone can become a good leader if they have a genuine desire to do so (some easier than others...no, just kidding). We all can be great leaders and influencers.

Now in the definition that I provided, you can be a leader that has influence in a negative or positive manner. This is where your character and moral fiber will determine the route you take. Just remember you are always influencing someone and someone is always influencing you.

There are two main things needed to be a great leader (the positive leader).

1. true concern for others
2. knowledge to share


True Concern For Others

You can kick, scream, holler and do back flips but if someone doesn't want to follow you or recognize your leadership they won't. Leadership has nothing to do with position or ranking to have true followers. "People don't care how much you know until they know how much you care!" If you are only involved with people to make money or use them in some other way, it will eventually show. You will lose your support. We all need and want more clients, but try to change your focus. It's so easy to pull out the calculator and say if I had more clients I would make this much and that much. Yes, that is exciting; however, if you pull out your calculator and ask what can I make FOR my client you will never have a shortage.

Knowledge to Share

Now we said..."People don't care how much you know until they know how much you care." This leads to the second important factor. What do you really know? What can you offer that they can't get from any other real estate professional. You will get people to follow you for a while just because you care but if you can't solve their problem or teach them something...again you will lose your support. You have to be willing to get a mentor, read, and study. You must become an expert in the Real Estate Industry. There is a second part to this. Once you have specialized knowledge, you can't just use it to benefit yourself. You have to be willing to share it with others for their success. Once you reach this level you will become a true leader in any area you desire.

Success is inevitable!

Valarie Jacobs
www.valariejacobs.com
301-476-8005 (office)
202-528-4761 (cell)

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